Edmonton Elks

3DownNation podcast: Elks president Victor Cui embraces criticism, uses it to ‘get better’

by
3Down Staff
April 12, 2023

Photo: Michael Scraper/3DownNation. All rights reserved.

3DownNation reporter Justin Dunk sits down with Edmonton Elks president Victor Cui. He shares innovation strategies, how to drive new sales through the team’s guaranteed win ticket promotion, digital content focus and using it to complement live CFL games, TV deal with TSN, adapting on the fly, the importance of being data-first and Chris Jones.

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